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American Automobile Advertising, 1930-1980: An Illustrated History

Heon Stevenson




[PDF.gj84] American Automobile Advertising, 1930-1980: An Illustrated History

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 | #3694309 in Books |  2008-10-07 | Original language:English | PDF # 1 |  11.00 x.90 x8.50l,2.05 | File type: PDF | 294 pages

||0 of 0 people found the following review helpful.| Five Stars|By damien|good reading|3 of 3 people found the following review helpful.| Good Book|By KGM|Good book, but somewhat overpriced at $60.00. In depth analyses of numerous auto ad campaigns. Lots of black and white duplications of auto ads. Needs a larger color ad section. Oversights include an omission of the Chrysler Co| |"Well-written and illustrated...highly recommended." --Choice

"Highly informational text is the star here, no surprise considering that the book's publishers are famous for their reference and academic books...fascinating...this book will enh

This book provides a comprehensive history of American automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crises of the 1970s and early 1980s. The well illustrated text follows a thematic rather than a strictly chronological structure, tracing the principal elements in American automobile advertising. Advances in general advertising layouts and graphics are disc...

You easily download any file type for your gadget.American Automobile Advertising, 1930-1980: An Illustrated History   |  Heon Stevenson. Which are the reasons I like to read books. Great story by a great author.

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