[PDF.78ms] Hyundai and Kia Motors: The Early Years and Product Development
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Hyundai and Kia Motors: The Early Years and Product Development
Donald G Southerton
[PDF.lh98] Hyundai and Kia Motors: The Early Years and Product Development
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| #4539142 in Books | 2012-06-20 | Original language:English | 9.00 x.7 x6.00l, | File type: PDF | 26 pages||0 of 0 people found the following review helpful.| Since I bought a new 2013 KIA Soul...I wanted to find out more about the Company...so I read this book on Hyundai/KIA.|By westcoastcop|Hyundai bought KIA a few years ago when KIA was not doing well. Now Hyundai and KIA are ran as completely different companies, yet share chassis and some parts..yet different and seperate designers, sales and engineering departments.
|About the Author|Don Southerton has held a life-long interest in Korea and the rich culture of the country. His previous books center on culture, entrepreneurialism, and early U.S.-Korean business ventures. Southerton also extensively writes and comments on mode
Hyundai and Kia Motors: The Early Years and Product Development by Donald G Southerton provides deep insights into the rise of the Korean car industry. From the 1960s to early 2000s, political and economic forces impacted the growth and development of the South Korean carmakers, including Hyundai and Kia Motors. In addition, the brands at times partnered for technology with Ford, Mazda, and Mitsubishi, along with world class designers like Giorgetto Giugiaro. Expanding ...
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