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The End of Detroit: How the Big Three Lost Their Grip on the American Car Market

Micheline Maynard




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The End of Detroit:  Micheline Maynard epub
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 | #1450374 in Books |  2003-09-23 |  2003-09-23 | Original language:English | PDF # 1 |  9.48 x1.10 x6.39l, | File type: PDF | 336 pages

||0 of 0 people found the following review helpful.| Good to read in conjunction with other/later auto industry histories/critiques|By Dave from the States|In some ways, I expected more out of "The End...", as references in "Crash Course..." led me to get the former. As other reviewers have stated, Maynard focuses mostly on the effect of the import marques, and that is actually what I liked about this book. But there are some pre|From Publishers Weekly|Not too long ago, Detroit-made vehicles manufactured in the U.S. were the most popular and bestselling cars. That is no longer the case, and Maynard, a reporter for the New York Times, explains how the automobile industry is now led by suc

An in-depth, hard-hitting account of the mistakes, miscalculations and myopia that have doomed America’s automobile industry.

In the 1990s, Detroit’s Big Three automobile companies were riding high. The introduction of the minivan and the SUV had revitalized the industry, and it was widely believed that Detroit had miraculously overcome the threat of foreign imports and regained its ascendant position. As Micheline Maynard makes brilliantly c...

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